Top Choice For Third-Party Hotel Management & Hotel Operations

MANAGING HOTELS IN THE
MIDDLE EAST AND AFRICA

About Aleph Hospitality

Trusted by the world’s leading brands, we deliver superior results for hotel owners. Our management team is locally savvy, and our culture is responsive, agile and entrepreneurial.

MANAGING HOTELS IN THE
MIDDLE EAST AND AFRICA

About Aleph Hospitality

Trusted by the world’s leading brands, we deliver superior results for hotel owners. Our management team is locally savvy, and our culture is responsive, agile and entrepreneurial.

OUR HOTEL
MANAGEMENT MODEL

Our hotel management model allows hotel owners to have better control over the management of their assets, clearer operational visibility and more contractual flexibility; all designed to drive high returns on their investments.

Bani Haddad
Founder & Managing Director
“We work with and for hotel owners as well as hotel brands, to achieve superior results for their properties in the Middle East and Africa. Our independent management model is based on three pillars: creating healthy bottom lines, providing contract flexibility, and allowing owners to have a say in all aspects of operations.”
Neil George
Executive Director
“We knew the hospitality industry in the Middle East and Africa was ready for a change when we started in 2015 and that the independent hotel management model would be a great fit, like it has been in many markets around the world. We’re proud that with this vision, Aleph Hospitality is today the regional market leader.”

BENEFITS
TO OWNERS & BRANDS

For owners with – or seeking – an international hotel brand, we ensure that they take full advantage of all the benefits that come with franchising.

For owners who prefer to have their own brand, we offer professional management services to ensure their hotel performs effectively in the market.

For hotel brands looking to grow their footprint in the Middle East and Africa, we help accelerate their expansion.

Get in touch

OUR PARTNERS

A FULL-SERVICE
HOTEL MANAGEMENT
COMPANY

Our expertise

We manage all aspects of hotel operations at any stage of development - from site selection, design and construction to pre-opening and day-to-day operations.

Business Development & Advisory
Site identification & validation
Financial projections
Brand selection
Franchise agreement negotiations
Brand development
Design & Construction 
Area programme
Design reviews
Site visits & mock-up rooms reviews
Bill of quantities for operating & equipment
Property improvement plan
Brand compliance
Pre-opening 
Pre-opening comprehensive tool kit
Business plan development
IT & systems set-up
Assistance with snagging, testing & commissioning
Sales & marketing plan
Takeover & Turnaround 
Takeover comprehensive tool kit
Audit of existing operation
Assessment of team performance
Identification of sales & marketing opportunities
Review of service standards
Review of online presence & strategy
Review of internal audit processes
Turnaround & takeover plan
HR & Training 
Development of appropriate & dynamic staff matrix
Recruiting of highest calibre GM & HODs
Leadership development programmes
On-the-job training programmes
Employee reward programmes
Sales & Marketing 
Sales team optimisation & training
Strategic sales planning
Performance benchmarking
Review of sales incentive schemes
Brand guidelines & marketing comms plan
Digital marketing & social media support
Online distribution audits
Channel mix management
Revenue Management
Data analytics & advanced data processing
Diagnostic & prescriptive analytics
Optimisation of distribution channels & systems
Pricing, segmentation, sales analytics & reporting
Best practices & processes for data security
Data driven decision making approach
Accounting
Set-up of accounting systems
Internal audits
Forecasting & budgeting
Cash flow management
Periodical reporting